The more players I have, the more difficult choices there are for me, but the better it is for LFC.

No one can give you better advice than yourself.

The whole is more than the sum of its parts.

And it comes from saying no to 1,000 things to make sure we don’t get on the wrong track or try to do too much. We’re always thinking about new markets we could enter, but it’s only by saying no that you can concentrate on the things that are really important.

Risk comes from not knowing what you’re doing.

I made a decision when my father passed away that I was going to be who God made me to be and not try to preach like my father.

Before I lost my voice, it was slurred, so only those close to me could understand, but with the computer voice, I found I could give popular lectures. I enjoy communicating science. It is important that the public understands basic science, if they are not to leave vital decisions to others.

I’m proud of ‚Stop Making Sense,‘ but it’s a little bit of an albatross; I can’t compete with it, but I can’t ignore it either.

In this industry, there’s a lot of cases of being a competitor in one way, but you’re often a customer and a vendor in another way. It’s not atypical in aerospace. Actually, it’s not that atypical in a lot of industries.

Football is a sad game.

I had practiced with the team, and the first scheduled game was with the University of Missouri. They made it quite clear to the Army that they would not play a team with a black player on it. Instead of telling me the truth, the Army gave me leave to go home.

The thing that motivates me is a very common form of motivation. And that is, with other folks counting on me, it’s so easy to be motivated.

In order to govern, the question is not to follow out a more or less valid theory but to build with whatever materials are at hand. The inevitable must be accepted and turned to advantage.

I am a professional sportswriter, among other things, and I take the games seriously. It is only one of my many powerful addictions, and I don’t mind admitting any of them.

Never give an order that can’t be obeyed.

There are definitely designers that I love, people I love to work with. And who they are as people matters. Are they good people? Do they treat their staff well? Do they treat my staff well? Are they young? Can I give them a boost? But when all of that is equal… is it cute?

I was so used to going out and winning state championships and playing in the postseason.

After the first day of practice, there’s not one guy who’s playing at 100 percent or who feels great. Sometimes, getting up in the morning and brushing your teeth is the hardest part of the day – it just hurts.

Life is a matter of really tough choices.

If Everton were playing down the bottom of my garden, I’d draw the curtains.

Lots of young players have triumphed at United, so why can’t it happen to me? I’m not worried I’m young – it’s an incentive to do the best I can.

There are horrible people who, instead of solving a problem, tangle it up and make it harder to solve for anyone who wants to deal with it. Whoever does not know how to hit the nail on the head should be asked not to hit it at all.

I have a good team. It’s good to have a good team.

The more a person seeks security, the more that person gives up control over their life.

When you are young you tend to do so many things that are not needed. When you get experience, you know what exactly what works for you and you tend to do things that you want.

It never bothered me when people would say, ‚You only win championships because you’re playing with Shaq.‘ It bothered me when he said it.

My philosophy in life is, Decide what you want to do. You have to have something to hope for.

In this age, I don’t care how tactically or operationally brilliant you are: if you cannot create harmony – even vicious harmony – on the battlefield based on trust across service lines, across coalition and national lines, and across civilian/military lines, you need to go home, because your leadership is obsolete.

Anything important is never left to the vote of the people. We only get to vote on some man; we never get to vote on what he is to do.

I don’t want a brat on my team.

All of us knows, not what is expedient, not what is going to make us popular, not what the policy is, or the company policy – but in truth each of us knows what is the right thing to do. And that’s how I am guided.

The superior man understands what is right; the inferior man understands what will sell.

The vibe in our locker room is real energetic and fun and real personable, I think from Day 1. That gets you through a lot of tough times, where in hard times, it might be common nature for guys to do their own thing and split up and become silent.

In the business world, the rearview mirror is always clearer than the windshield.

You can’t score if you’re turning it over. It’s like a punt. If you go out and you punt 12 times, you’re not scoring points. That’s not good. So, when you turn the ball over and throw interceptions, you’re giving the other team more opportunities and your team less opportunities.

I was married by a judge. I should have asked for a jury.

Next to knowing when to seize an opportunity, the most important thing in life is to know when to forego an advantage.

I don’t invest in ideas because ideas are a dime a dozen. I could steal the idea pretty quickly.

Once you make a decision, the universe conspires to make it happen.

I hate all sports as rabidly as a person who likes sports hates common sense.

I love going one-on-one with someone. That’s what I do. I’ve never lost. It’s a whole different game, just to have them right in front of you and be able to do whatever you want.

Take calculated risks. That is quite different from being rash.

We should not underestimate ourselves, because if lots of individuals go together then we can accomplish almost anything.

Your teammates give you the confidence. They give me the confidence all year, all postseason.

It is always your next move.

The executive has no right, in any case, to decide the question, whether there is or is not cause for declaring war.

Let’s just be smart this time. I’m looking for smart.

There is something about building up a comradeship – that I still believe is the greatest of all feats – and sharing in the dangers with your company of peers. It’s the intense effort, the giving of everything you’ve got. It’s really a very pleasant sensation.

When I was in Portugal I hardly played six-or-seven matches. Although I would train daily to keep my shape. Even then it was really difficult when I came back to get in shape and represent my country.

If the team keeps changing then everything has to keep changing.

If you are surrounded by your competition and you are outworking these people, outmaneuvering these people, it’s hard not to let your confidence take over. It just builds and builds and builds.

In crises the most daring course is often safest.

The more responsibility the Scoutmaster gives his patrol leaders, the more they will respond.

The seven-inch tablets are tweeners: too big to compete with a smartphone, and too small to compete with an iPad.

I enjoy competition. I enjoy challenges. If a challenge is in front of me and it appeals to me, I will go ahead and conquer it.

We named the book ‚Extreme Ownership‘ because we really found that when we looked at not only at leaders but at teams that were the most successful, we found that the ones that had this attitude of extreme ownership were the ones that did the best, and it’s definitely an attitude that I had.

I rate Fabien Barthez and played with two great keepers in Alex Stepney and Harry Gregg.

The common question that gets asked in business is, ‚why?‘ That’s a good question, but an equally valid question is, ‚why not?‘

If all my bridge coach ever told me was that I was ‚satisfactory,‘ I would have no hope of ever getting better. How would I know who was the best? How would I know what I was doing differently?

I’ll be judged on the body of work and not the popularity of any one decision.

Working with J Balvin has undoubtedly been an unparalleled experience.