I think there are going to be a bunch of tablet-like devices. It’s really a different product category.

Digital reading will completely take over. It’s lightweight and it’s fantastic for sharing. Over time it will take over.

I was born in Africa. I came to California because it’s really where new technologies can be brought to fruition, and I don’t see a viable competitor.

Design is the fundamental soul of a man-made creation that ends up expressing itself in successive outer layers of the product or service. The iMac is not just the color or translucence or the shape of the shell. The essence of the iMac is to be the finest possible consumer computer in which each element plays together.

You need to think outside the box. You need to think differently if you want to sustain what, for me, is my peak performance: the very best that I can achieve as an athlete every day.

Whenever you have multiple devices including multiple PCs that you want to share information with, it’s always been a bit complicated.

Genius is always allowed some leeway, once the hammer has been pried from its hands and the blood has been cleaned up.

I believe you have to be willing to be misunderstood if you’re going to innovate.

We cannot solve our problems with the same thinking we used when we created them.

I know when I grew up, it was, if it was daylight outside, get outside. Well, now, with the technological age of computers and everything, everyone’s inside virtually going everywhere they want to go, virtually having relationships, virtually traveling across the neighborhood, virtually going to that island.

The solar system can support a trillion humans. And then we’d have a thousand Mozarts and a thousand Einsteins.

In ‚Changeling,‘ I tried to show something you’d never see nowadays – a kid sitting and looking at the radio. Just sitting in front of the radio and listening. Your mind does the rest.

Entrepreneurs are natural problem-solvers, which means that we always have ideas for new businesses popping into our heads. Having a lot of options is great, but sometimes it can be hard to focus on one when you are keen to move onto the next.

I’ve discovered this new electronic technique that creates new speech out of stuff that’s already there.

Because, you know, resilience – if you think of it in terms of the Gold Rush, then you’d be pretty depressed right now because the last nugget of gold would be gone. But the good thing is, with innovation, there isn’t a last nugget. Every new thing creates two new questions and two new opportunities.

The Internet is a toilet. It is.

There are two ways to extend a business. Take inventory of what you’re good at and extend out from your skills. Or determine what your customers need and work backward, even if it requires learning new skills. Kindle is an example of working backward.

Rockets are cool. There’s no getting around that.

We’re at a point now where we’ve built AI tools to detect when terrorists are trying to spread content, and 99 percent of the terrorist content that we take down, our systems flag before any human sees them or flags them for us.

Part of the inhumanity of the computer is that, once it is competently programmed and working smoothly, it is completely honest.

On my desk I have three screens, synchronized to form a single desktop. I can drag items from one screen to the next. Once you have that large display area, you’ll never go back, because it has a direct impact on productivity.

America is a country of inventors, and the greatest of inventors are the newspaper men.

We believe that if men have the talent to invent new machines that put men out of work, they have the talent to put those men back to work.

The major advances in speed of communication and ability to interact took place more than a century ago. The shift from sailing ships to telegraph was far more radical than that from telephone to email!

The potential financial reward for building the ‚next Windows‘ is so great that there will never be a shortage of new technologies seeking to challenge it.

In order for us to have a future that’s exciting and inspiring, it has to be one where we’re a space-bearing civilization.

I’m never fully satisfied with any Microsoft product.

The pace of progress on Mars depends upon the pace of progress of SpaceX.

Whenever you do something, people try to re-do it and do a better version, especially if they’re in another country.

The key to making things affordable is design and technology improvements, as well as scale.

All art is dependent on technology because it’s a human endeavour, so even when you’re using charcoal on a wall or designed the proscenium arch, that’s technology.

I think every age lives in a blend of technology so there’s always older ones mixed in with newer ones, and when the new technology goes down, the immediate fallback position is either that technology just before that or one several technologies back.

Daring ideas are like chessmen moved forward; they may be beaten, but they may start a winning game.

From things that have happened and from things as they exist and from all things that you know and all those you cannot know, you make something through your invention that is not a representation but a whole new thing truer than anything true and alive, and you make it alive, and if you make it well enough, you give it immortality.

I think it’s brought the world a lot closer together, and will continue to do that. There are downsides to everything; there are unintended consequences to everything. The most corrosive piece of technology that I’ve ever seen is called television – but then, again, television, at its best, is magnificent.

At Microsoft there are lots of brilliant ideas but the image is that they all come from the top – I’m afraid that’s not quite right.

Genius always finds itself a century too early.

I’m often accused of being ahead of my time, but it’s simply not true. The truth is that everybody else is behind.

I know there’s a farmer out there somewhere who never wants a PC and that’s fine with me.

People will visit Mars, they will settle mars, and we should because it’s cool.

Boeing just took $20 billion and 10 years to improve the efficiency of their planes by 10 percent. That’s pretty lame. I have a design in mind for a vertical liftoff supersonic jet that would be a really big improvement.

New ideas pass through three periods: 1) It can’t be done. 2) It probably can be done, but it’s not worth doing. 3) I knew it was a good idea all along!

Music is changing so quickly, and the landscape of the music industry itself is changing so quickly, that everything new, like Spotify, all feels to me a bit like a grand experiment.

The press, the machine, the railway, the telegraph are premises whose thousand-year conclusion no one has yet dared to draw.

In this day and age, when you can use a machine or computer to simulate or emulate what people can do together, it still can’t replace the magic of four people in a room playing.

Young people are fitter to invent than to judge; fitter for execution than for counsel; and more fit for new projects than for settled business.

Information is the oxygen of the modern age. It seeps through the walls topped by barbed wire, it wafts across the electrified borders.

Microsoft Research has a thing called the Sense Cam that, as you walk around, it’s taking photos all the time. And the software will filter and find the ones that are interesting without having to think, ‚Let’s get out the camera and get that shot.‘ You just have that, and software helps you pick what you want.

Any version of Windows is going to have lots of great new things that people use and things that are tough.

As an entrepreneur, as an investor, I’m trying to be as educated as I can to where the progression of technological capability is going and what it does to these different categories that, me as an artist and an influencer, I can get involved and bring value.

Self-driving cars are the natural extension of active safety and obviously something we should do.

I believe in innovation and that the way you get innovation is you fund research and you learn the basic facts.

The microprocessor is a miracle.

I get asked a lot why Apple’s customers are so loyal. It’s not because they belong to the Church of Mac! That’s ridiculous.

To innovate is not to reform.

A zero-gravity flight is a first step toward space travel.

I was lucky – I found what I loved to do early in life. Woz and I started Apple in my parents‘ garage when I was 20. We worked hard, and in 10 years, Apple had grown from just the two of us in a garage into a $2 billion company with over 4000 employees.

Study hard so that you can master technology, which allows us to master nature.

The PC has improved the world in just about every area you can think of. Amazing developments in communications, collaboration and efficiencies. New kinds of entertainment and social media. Access to information and the ability to give a voice people who would never have been heard.

It’s a nice reader, but there’s nothing on the iPad I look at and say, ‚Oh, I wish Microsoft had done it.‘

My opinion is it’s a bridge too far to go to fully autonomous cars.