Certainly there’s a phenomenon around open source. You know free software will be a vibrant area. There will be a lot of neat things that get done there.

Diplomacy is listening to what the other guy needs. Preserving your own position, but listening to the other guy. You have to develop relationships with other people so when the tough times come, you can work together.

Everyone seems to think that digital technology devoids the medium of content, but that is not true at all. If anything, it broadens the content.

The first rule of any technology used in a business is that automation applied to an efficient operation will magnify the efficiency. The second is that automation applied to an inefficient operation will magnify the inefficiency.

I’m a Silicon Valley guy. I just think people from Silicon Valley can do anything.

Pretty much, Apple and Dell are the only ones in this industry making money. They make it by being Wal-Mart. We make it by innovation.

Working with J Balvin has undoubtedly been an unparalleled experience.

The Web and new technology offer more opportunities to reach a world market at a lower price. Today, a person can start a business at home and reach the world market.

Old deeds for old people, and new deeds for new.

Creativity is just connecting things. When you ask creative people how they did something, they feel a little guilty because they didn’t really do it, they just saw something. It seemed obvious to them after a while. That’s because they were able to connect experiences they’ve had and synthesize new things.

We, we – as I say, we go in and shake up other industries and I think, you know, we do it differently and I think that industries are not quite the same as a result of Virgin attacking the market.

Strength lies in differences, not in similarities.

Competition has been shown to be useful up to a certain point and no further, but cooperation, which is the thing we must strive for today, begins where competition leaves off.

I have always believed in evolving a consensus before taking any major decision.

I actually don’t read most of the coverage about Facebook. I try to learn from getting input from people who use our services directly more than from pundits.

There is a huge need and a huge opportunity to get everyone in the world connected, to give everyone a voice and to help transform society for the future. The scale of the technology and infrastructure that must be built is unprecedented, and we believe this is the most important problem we can focus on.

There are times when a leader must move out ahead of the flock, go off in a new direction, confident that he is leading his people the right way.

Of all the inventions of humans, the computer is going to rank near or at the top as history unfolds and we look back. It is the most awesome tool that we have ever invented. I feel incredibly lucky to be at exactly the right place in Silicon Valley, at exactly the right time, historically, where this invention has taken form.

The United States is definitely ahead in culture of innovation. If someone wants to accomplish great things, there is no better place than the U.S.

Think off-center.

Imagination is more important than knowledge.

Imagination is not only the uniquely human capacity to envision that which is not, and therefore the fount of all invention and innovation. In its arguably most transformative and revelatory capacity, it is the power to that enables us to empathize with humans whose experiences we have never shared.

First, how do we give everyone a fair shot at opportunity and security in this new economy? Second, how do we make technology work for us, and not against us – especially when it comes to solving urgent challenges like climate change? Third, how do we keep America safe and lead the world without becoming its policeman?

I think every age lives in a blend of technology so there’s always older ones mixed in with newer ones, and when the new technology goes down, the immediate fallback position is either that technology just before that or one several technologies back.

I wanted to get rid of the element that had been considered essential in pop music: the voice.

Investing for the poor requires participation from the entire community.

The real story of Facebook is just that we’ve worked so hard for all this time. I mean, the real story is actually probably pretty boring, right? I mean, we just sat at our computers for six years and coded.

The major advances in speed of communication and ability to interact took place more than a century ago. The shift from sailing ships to telegraph was far more radical than that from telephone to email!

I’d love to do a duet, always wanted to work with Madonna, but she never asked.

The march of science and technology does not imply growing intellectual complexity in the lives of most people. It often means the opposite.

For me, when you are have people wondering what is next, what is coming out, you are on the right track.

We want to make it so that anyone, anywhere – a child growing up in rural India who never had a computer – can go to a store, get a phone, get online, and get access to all of the same things that you and I appreciate about the Internet.

People will visit Mars, they will settle mars, and we should because it’s cool.

We should not underestimate ourselves, because if lots of individuals go together then we can accomplish almost anything.

I rely on other people every day of my life.

The connectivity declaration is about uniting the whole industry – a lot of companies that typically compete very fiercely – to push in a coherent direction.

I’m very excited about having the Internet in my den.

If a man can… make a better mousetrap, the world will make a beaten path to his door.

What we want to do is make a leapfrog product that is way smarter than any mobile device has ever been, and super-easy to use. This is what iPhone is. OK? So, we’re going to reinvent the phone.

The idea that is not dangerous is not worthy of being called an idea at all.

California is not just the Golden State. We are also the Internet State.

Every relationship should eventually become a long-term relationship. Any director that I meet now isn’t just a director. He’s potentially a friend, and someone I can call to do a project that I want or that I have.

There’s no magic line between an application and an operating system that some bureaucrat in Washington should draw.

For NASA, space is still a high priority.

Before I do anything, I think, well what hasn’t been seen. Sometimes, that turns out to be something ghastly and not fit for society. And sometimes that inspiration becomes something that’s really worthwhile.

Our goal is to make the best devices in the world, not to be the biggest.

I don’t have an alarm clock. If someone needs to wake me up, then I have my BlackBerry next to me.

The way to be successful in the software world is to come up with breakthrough software, and so whether it’s Microsoft Office or Windows, its pushing that forward. New ideas, surprising the marketplace, so good engineering and good business are one in the same.

People like Frank Zappa and Bryan Ferry knew we could pick and choose from the history of music, stick things together looking for friction and energy. They were more like playwrights; they invented characters and wrote a life around them.

The odds of me coming into the rocket business, not knowing anything about rockets, not having ever built anything, I mean, I would have to be insane if I thought the odds were in my favor.

I’ve been pleased to work with so many wonderful stars through the years. This has been an amazing journey. I hope it continues.

We have a great group of guys that really sacrifice every night, care about each other, and try to play the right away.

Boeing just took $20 billion and 10 years to improve the efficiency of their planes by 10 percent. That’s pretty lame. I have a design in mind for a vertical liftoff supersonic jet that would be a really big improvement.

Music is changing so quickly, and the landscape of the music industry itself is changing so quickly, that everything new, like Spotify, all feels to me a bit like a grand experiment.

My message, especially to young people is to have courage to think differently, courage to invent, to travel the unexplored path, courage to discover the impossible and to conquer the problems and succeed. These are great qualities that they must work towards. This is my message to the young people.

I sincerely hope I can contribute to the progress there has been in relations between Jews and Catholics since the Second Vatican Council in a spirit of renewed collaboration.

I can no longer type, so I use TalkingPoint and Dragon Dictate. It’s a speech-to-text program, and there’s an add-on for talking which some guys came up with.

Daring ideas are like chessmen moved forward; they may be beaten, but they may start a winning game.

I’ll always stay connected with Apple. I hope that throughout my life I’ll sort of have the thread of my life and the thread of Apple weave in and out of each other, like a tapestry. There may be a few years when I’m not there, but I’ll always come back.

What I’m trying to do is, is to make a significant difference in space flight. And help make space flight accessible to almost anyone.

It’s insane that, since the Beatles and Dylan, it’s assumed that all musicians should do everything themselves. It’s that ridiculous, teenage idea that when Mick Jagger sings, he’s telling you something about his own life. It’s so arrogant to think that people would want to know about it anyway!